The quest
for Change

"To change or not to change, is that the question?" 

It's a motion graphics developed for the master's thesis of Rodrigo Gil Gonzales: "Institutional Isomorphism and it's impacts on the process of business model change in the advertising industry ". 


In this job I executed the art direction of the motion.

Client: Safernet
Head of Design: André Salerno and Jorge Monge.
Graphic designer: Caio Keunecke.

Motion Designer: Paulo Caldas


Caio Keunecke © 2018