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Recicla Sampa is a campaign developed by D4G in order to stimulate recycling in São Paulo. The main ideias are: change the society culture and habits, aiming to increase the number of recycled waste in São Paulo.

Client: São Paulo City Hall; Amlurb; Loga; Ecourbis

Agency: D4G
Head of Design: André Salerno, Jorge Monge.
Graphic and web Designer: Caio Keunecke.

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ALMOST 40% OF ALL WASTE COLLECTED IN SÃO PAULO COULD BE RECYCLED, BUT THEY ARE NOT.

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